Carmen Hula

FD/CFO

London North

Carmen Hula In 60 Seconds

I am an experienced CFO with track record in scaling up, fund raising and exiting. I enjoy supporting entrepreneurs and working with management teams to develop and deliver on strategies at any stage in a business cycle. I have working experience in sectors such as banking and wider tech including machine learning and AI.

Specialist Skills

Raising Funds

Raised equity, project funding, working capital funding.

Budgeting & Forecasting

Understanding business drivers, risks and opportunities and tracking results.

Leadership

Mentoring and Coaching.

Cash flow Improvement

Identifying gaps, planning and executing.

Strategic Thinker

Working with founders to define strategy.

Track Record Highlights

Established reporting systems, built finance team from ground up leading to successful fund raises and exit in innovative Fintech - $100m.

Finance lead in large M&A project, a business unit sale within banking, across UK and USA. Second largest valuation at the time at $800m.

Fundraise closing and working capital finance for software company , investment taken from Japanese listed company, £2m.

Extensive experience in M&A activity and successful capital raise at 10 X in scaleup consultancy.

Influenced change in strategy leading to creating more relevant KPIs and leading to improved people engagement and profitability. Revenue increase by 40% in Y1 and 20% in Y2.

Expanded Finance remit to include IP strategy and HR.

Sector Experience

Banking & Financial Services: Global Banking and Fintech

Technology, Media & Telecoms: Machine Learning/AI

Professional Services

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